Vicky Bakery, a family tradition in the Cuban bakery scene, is celebrating its loyal customers with a fresh Loyalty Rewards Program launching June 2025. With a rich heritage of more than five decades, the bakery is strengthening its bond by introducing a stamp card program. For every purchase made, they’ll earn a stamp, and once they collect 9 stamps, they can enjoy a free pastelito of their preference, available in guava, guava and cheese, meat, and cheese varieties. The bakery’s commitment to customer appreciation is evident in this program, available at all their participating South Florida stores.
Honoring Tradition with a Modern Twist
The loyalty program is straightforward: buy 9, get 1 free. This simplicity is part of Vicky Bakery’s traditional and inclusive approach, as noted by Alex Santiago, Co-Chief Executive Officer. He mentioned, “Our customers are the heart of everything we do.” The physical stamp card system allows customers to engage with the program easily, without needing to sign up for an account or download an application. As a fan of pastelitos, I’m looking forward to trying the vegan options available, such as the recently introduced Impastelito.
A Program Made for Customers
The program features a simple yet effective mechanism: one stamp per transaction. Once customers have collected the necessary stamps, they can choose from a range of delicious flavors. This customer-centric strategy is designed to make the program accessible to all. By not needing an app or online sign-up, Vicky Bakery ensures that its loyalty program is easy to understand and participate in. As the bakery continues to evolve, it’s clear that they value their long-term relationships with the public, which is a great example of a business that has managed to thrive despite challenges.
New Flavors and Seasonal Offerings
Vicky Bakery continues to expand its menu, blending tradition and innovation. The Impastelito, a collaboration that showcases the bakery’s willingness to experiment, was introduced alongside the Apple Pastelito, available until July 31, 2025. The Impastelito is a game-changer for those looking for plant-based alternatives. According to Amy Cao, Managing Partner, “This pastelito is the perfect marriage of comfort and culture.” The Apple Pastelito is perfect for summer mornings. If you’re looking for unique dessert recipes, you can submit your favorite to be showcased on our platform.
Vicky Bakery’s Impact and Community Roots
With a legacy that stretches back over five decades, Vicky Bakery is deeply ingrained in the Cuban-American culture. The bakery’s loyalty program is a reflection of its deep roots and commitment to honoring its heritage. By engaging with the local population and fostering long-term customer relationships, the business is strengthening its ties to the area. As the bakery faces rising costs, its dedication to the community is clear.
Joining and Participating in the Loyalty Program
Customers can join by picking one up at their local Vicky Bakery store and starting to earn stamps with each transaction. The bakery encourages customers to follow them on social media for updates on their loyalty program and promotions. Visit www.vickybakery.com or follow them on Instagram at @vickybakery to learn more. As the bakery industry sees shifts in capital spending, Vicky Bakery remains focused on its customers. You can support local businesses by submitting your local dessert shop to our business directory.
